Melissa Sobel

Communications and Marketing Partner

As CapitalG’s Communications and Marketing Partner, Melissa leads the firm’s PR and marketing efforts. She oversees owned and earned media initiatives while partnering closely with portfolio company leaders to help them build high-impact communications programs and make the absolute most of their big brand moments.

I lead CapitalG’s PR and marketing efforts, partnering closely with portfolio leaders to discuss communications strategy, navigate a tough challenge, or get introduced to their dream reporter. For me, the real joy of comms comes down to deep collaboration; I relish partnering with the tech industry’s best journalists and bonding with portfolio teams through high-stakes, intense moments that truly move the needle for their businesses.

Over the past couple of decades, I’ve had the pleasure of working across every corner of tech, both in-house and agency-side. After spending two wonderful years partnering with CapitalG through my own VC-focused comms consultancy, I officially joined the firm full-time in 2022. Prior to that eight-year chapter advising investment teams and founders, I built my foundation in marketing, PR, and government affairs at Yahoo, HP, BEA (acquired by Oracle), and a few high-energy startups.

A New Orleans native, I live in the Bay Area with my husband (who also works at Alphabet) and our younger son. With our older son away in college, any opportunity to bring the four of us together is the highlight of my week (or month!). I’m an avid traveler, always planning our next family trip (often while a trip is still in progress!), and have a weakness for dark chocolate. I earned my MBA from Berkeley and BA from Rice University, where I received the school’s Outstanding Woman Award.